When you think about WordPress, you probably think of it as a tool for creating blogs. However, WordPress is also a powerful tool in creating websites. The versatility of this program has made it become the tool of choice among people who want to create a web presence. To learn more about this, read on.
Make your theme current on your website to draw more traffic. Switch to a new theme that accentuates your colors and logos. Also, you may want to opt for a more professioanl theme if you are planning on showing your site off to a high volume of potential customers each day.
Improve the look and style of the footer on your wordpress website. This is very important as it is the first thing that your viewer is going to see. Include a short bio that includes all of your details or important links that pertain to what you want to get across.
Make sure you have a landing page. This will ensure that visitors arrive at a specific page instead of directing them right to your most recent posts. A landing page will help your site gain an air of authenticity and helps it to look a little more professional than it would have otherwise.
Do not let your theme get stale. The first thing you should do if you notice a decrease in traffic is check and see when you last changed your theme. As your site grows and changes, the theme should as well. Make sure that it accurately reflects your brand, and you should see a rise in traffic.
Don’t forget to use spellcheck. It may seem obvious now, but many people forget to do it. When using the WordPress editor to post to your blog, make sure you take advantage of its spellcheck function. Even if you have already proofread your post, a quick and simple spellcheck couldn’t hurt.
Encourage your users to share your site with their friends, family and loved ones on the top social media sites. Twitter and Facebook are the most optimal sites that come to mind, as this can get your name across to millions of different people. A social sharing plugin can be used to facilitate this.
Look into other themes for your WordPress blog. Sure WordPress comes preinstalled with a few excellent themes, but there are many more options out there. Many are free and then there are premium themes as well. These premium themes are very well designed and let you add more advanced aspects to your blog with ease, such as e-commerce plugins.
Regularly check your site and content. All your plugins and everything else you work with needs to be current. This will help ensure that your visitors have a seamless experience on your site. If you have trouble remembering to do this, consider setting your phone to alert you once a month to perform this task.
You can insert media into your posts just by pasting the URL where you’d like the media to appear. For example, paste in a YouTube video just by putting the URL within the text where you want the video to play. Be sure that the URL doesn’t turn blue – if it does, highlight it and click the unlink button.
Don’t forget to spellcheck your WordPress story. WordPress makes that easy through a spellcheck button on the editor itself. Look for a button that has the letters “ABC” on it. It’ll then scan your post for spelling and common grammatical errors. Check any word or phrase that has a red squiggly line under it.
Include useful links at your footer. The footer is located at the bottom of your site. Most sites include contact information, copyright information and links to other sites in the footer. By including useful information in your footer, you can increase the sales, referrals and traffic to your site.
Make sure you are always using the latest WordPress version. Updates offer patches that will strengthen the security of the site. If you don’t update, you could be leaving your website open to malware issues. Install all the updates to keep your site secure.
Differentiate the look of your WordPress blog. It may be tempting to just roll with the standard WordPress themes, but you’ll look like many other blogs out there. Consider a few other themes. Even install them so that you can preview them with your current crop of content. It can make all the difference to audience engagement.
There is no limit to what you can create on the web with WordPress. This tool has all the features you need to build a website that is truly robust. What’s even more amazing is that this is totally supported by the global community and it is absolutely free. Remember what you have here, and see how WordPress can enhance your web presence.