It is almost impossible to overstate the incredible value countless bloggers have gotten from using WordPress to present content online. The truth is, though, that WordPress has some incredible capabilities of which even some seasoned users remain unaware. The article that follows is intended to provide useful information about the amazing potential of this tool.
Choose a design that is relatively unique when making your WordPress blog; don’t just choose the design everyone else is using. Since it potentially saves you time it can appear like a good idea, but it won’t provide users with a great first impression. Make a site that’s as unique as your business.
Keep your permalinks clean and understandable. That means you should look at the permalink box every time you put up a new post. Does the title in the URL make sense? Does it help from an SEO standpoint? If not, click on it and alter it until it is perfect.
Remember to make good use of the footer area at the bottom of your WordPress blog pages. In this area you can include additional information about yourself and/or your copyright. You can also add a link to another page if you wish. Different themes give you more use of this area, so choose your themes carefully to maximize the value of your page footers.
If you don’t like your theme, change it! There are thousands of free themes available online which allow you to quickly and easily change the look of your site without having to know much about HTML coding. Be sure to choose themes from reputable sites to ensure they don’t affect the security of your software.
Include useful links at your footer. The footer is located at the bottom of your site. Most sites include contact information, copyright information and links to other sites in the footer. By including useful information in your footer, you can increase the sales, referrals and traffic to your site.
As you begin getting comments on your posts, consider allowing people to post with an avatar. It helps your site feel like more of a community, and it only takes a minute to do. Simply go to the settings area of your dashboard and then click on “discussion.” You should see the option there to enable avatars.
Only install the plugins that you really need. Plugins are cool and all, but they can make your site load at a snail’s pace. This means that the site will run slower for both you and your readers, and worse, it can make an negative impact on your search engine ranking. Well-optimized sites rank better than slow ones.
Include your SEO-based keywords in the titles of your posts. In fact, make them the first few words of the title. For example, if your key phrases is “best pizza in Toronto”, you could create a title such as “For the Best Pizza in Toronto, Only Spring Water Will Do!”
If you want to have a landing page as the front page of your site, you will first need to create a “home” page and then a second page for your blog. Next, go into Reading Settings and click the static page radio button. Choose your home page for the front page and your blog page for the posts page.
So, what is the difference between tags and categories and why should I care? Categories are broad and house many posts which fall into the same genre, such as “cleaning tips”. Tags are more targeted, detailed words which describe what is in the content of a post, such as “removing blood stains” or “getting out grass stains”.
If you need to work on your site, be sure to turn on a maintenance mode so that visitors aren’t surprised with the current state of your website. There are lots of maintenance mode plugins out there. And best of all, they are typically free. It’s a quick button push to toggle maintenance mode on and off.
When you upload images into the media gallery, try to keep the image file sizes down. Large image files take much longer to upload. When you use an image like that in your website, it will delay the load time of your page. This may discourage your visitors to stay and browse.
Back up your content on your WordPress blog. Sure WordPress is a very well-known and stable platform, but things still do go wrong from time to time. You don’t want to be caught without a content backup if somethings gone the wrong way. You can simply copy and paste your articles into Evernote or another notes platform.
WordPress has served as a content-posting workhorse for many years and is a favorite of innumerable bloggers from all walks of life. But, there are still many features of WordPress that ought to receive increased attention. Now that you have reviewed the above article, you should be ready to give some of them a try.