Successful bloggers everywhere are familiar with the ability of WordPress to provide an easy way to produce straightforward, valuable sites. However, if you are new to the world of blogs, you may still need to educate yourself on this particular platform. Keep on reading to get some great information on the fundamentals of WordPress.
If you are doing a WordPress blog for professional or search engine optimization purporses, don’t let WordPress actually host your blog. Put your blog on a different host and then just use the WordPress application there. Blogs at WordPress’ website are sometimes deleted for being too commercial or deemed spammy in content.
Remember that the title and description of each page on your site is what many other sites will use to categorize your link and share it with the world. For example, it will be what Google shows when someone searches for a site such as your own. Fill them with SEO key phrases and make sure there are no typos.
Most templates come with a landing page built in, so make use of it. This stripped down page allows you to focus their intention on exactly what you want them to look at, be it a sign-up form or a “Buy Now” link. This ensures they take the actions you want them to.
Clean everything that adds no value to your site, such as extraneous comments and content. This makes your site user-friendly for people of integrity who visit it. Akismet is a great plugin that you can include that will help you to filter out the daily spam on your site.
Make use of a landing page. Instead of coming directly to current posts, users will pass through this landing page first. You can use this for a variety of reasons, whether for promoting a product or promoting yourself. Many themes feature a landing page; however, there are also paid options.
Get to know your WordPress WYSIWYG editor. When you write a new post, you’ll see a small bar that goes across the text input area. This is your WYSIWYG editor – meaning whatever you push will happen to whatever text you have highlighted. If you choose bold in the editor, the text you have chosen will become bold. It’s similar to using Microsoft Word.
Do not forget about Facebook. Visitors to your site should be able to leave comments or register with your site through their Facebook account. There are plugins that will help you getting things rolling on your page, and they are easy to download and use. Since so many people are on Facebook, it is important to ensure that your page incorporates the social media site in some way.
Include useful links at your footer. The footer is located at the bottom of your site. Most sites include contact information, copyright information and links to other sites in the footer. By including useful information in your footer, you can increase the sales, referrals and traffic to your site.
Incorporate a social sharing plugin for your WordPress blog. Integrating social media with your blog will be a great boon to your traffic. Your users can instantly share your article through Facebook, Twitter and other social media sites. Look for a plugin that will allow liking and sharing, since both will be beneficial.
Differentiate the look of your WordPress blog. It may be tempting to just roll with the standard WordPress themes, but you’ll look like many other blogs out there. Consider a few other themes. Even install them so that you can preview them with your current crop of content. It can make all the difference to audience engagement.
When you upload images into the media gallery, try to keep the image file sizes down. Large image files take much longer to upload. When you use an image like that in your website, it will delay the load time of your page. This may discourage your visitors to stay and browse.
Sticky the posts the you want to stay at the top of your page. If there are posts you want your visitors to see first, sticky them by going to the ‘visibility’ option on the ‘edit posts’ screen. Choose to sticky the selected messages to the first page, and that is it.
Use the Evergreen Post Tweeter plugin to promote your posts automatically. It can be a chore to choose which posts to retweet daily, so let the software do it for you instead. Once you have it in place, you can literally set it and forget it and then enjoy the visitors it brings in.
Bloggers have long seen the great value and utility inherent in the platform known as WordPress. If you are planning to begin blogging yourself, you owe it to yourself to take a close look at what WordPress can do for you, provided you understand how to use it well. The information above ought to have given you a great start.